Siva Ganeshanandan

Director
Adobe Marketing Cloud, Asia Pacific

Siva’s role at Adobe provides him with insights into how marketers are applying new technology to traditional techniques for results that drive their business growth. “Adobe’s marketing customers across Asia Pacific are engaged in some incredibly innovative digital and social marketing programs. Listening to our customer base and ensuring our technology and solutions are closely aligned to their needs is a constant inspiration.”

As part of his regional duties, Siva also leads Adobe’s industry specialist team that provides executive level consulting and digital roadmaps for Adobe’s most strategic customers.

Check out the incredible speaker line-up to see who will be joining Siva.

Download The Latest Agenda

Main conference day 1

Thursday, November 3rd, 2016

12:50 All-star panel: How to personalise & reach your customers across multiple touch points to present a consistent brand image and increase turnover

Price Comparison Engines & Emailing : the biggest alternatives to Adwords for Qualified Traffic in E-Commerce and increase your turnover

Mastering the many different challenges around customer experience: strategy, understanding, design, measurement, governance and culture

Aiding conversion by Identifying central characteristics of your brand and how you can develop these

Creating a recognisable and inspiring voice that your customer understands and expects regardless of channel

So what is the end goal: What would success truly look like?