Roger Yuen

Chief Executive Officer
Clozette Pte Ltd

Roger’s passion for online, interactive media and mobile business has been a cornerstone of his 30 years of sales, marketing and operations experience. Roger in his role as the CEO of Clozette, a leading social commerce platform in the region takes care of the overall business strategy of the firm including all online and offline marketing channels. He will be sharing his expertise on to best engage & acquire the new digital native customer.

Check out the incredible speaker line-up to see who will be joining Roger.

Download The Latest Agenda

Main conference day 1

Thursday, November 3rd, 2016

09:20 Keynote address: How to engage & acquire the new digital native customer with content marketing

How does the new digital customer source for information & make purchase decisions?
What engagement initiatives can you take to consequently increase their trust in your website?
How do you engage & reengage your customers to develop a long term relationship?

10:00 eTail Ambassadors All-star panel: The convergence of online & offline: Creating a marketing strategy that combines the best of both to enhance your customers’ experience

Are retail and online fragmenting and going down two separate paths or are the two converging?

How to use online tools to engage with shoppers and drive foot traffic into your offline stores

How can you ensure that your offline customers are landing on your website?

How can you successfully track an online consumer purchasing offline and vice versa?

How can you successfully engage your customer through both offline and online channels?