eTail Asia 2016 (past event)

01 - 03 March, 2016

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Ralph Wunsch, Managing Director at metrodeal.com

Ralph Wunsch


Managing Director
metrodeal.com

Check out the incredible speaker line-up to see who will be joining Ralph.

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Main conference day 2

Thursday, March 3rd, 2016

09:40 All-star panel: Next-generation Omni-channel customer engagement strategies: How can you strengthen your brand experience?

  • Adapting to a reality in which customers expect around-the-clock availability and immediacy during their path to purchase

  • How can you work to leverage the strengths of all channels: mobile, store and digital - whilst ensuring seamless experiences across devices, screens and touch points?

  • Defining your objectives to ensure that your strategy is customer centric and highly profitable

  • How to use online tools to engage with shoppers and drive foot traffic into your offline stores

12:50 All-star panel: How do you successfully and sustainably scale up your e-commerce business in Asia?

  • After the successful launch of your start up: What comes next?

  • Evaluating the different business models in the market

  • Understanding the life cycle of the internet company: What needs to be done in each stage of development?

  • Company structure: How can you successfully move from being a flexible start up to an organized entity?

  • Holding vs. folding: Evaluating exit venues & expansion opportunities