Laura Yeomans

Former Country Manager
ShopStyle.com.au

Having worked in the ecommerce/digital sector for close to 10 years, Laura has a broad understanding of Australia’s online retail and digital media sector. Her unique experience however lies in her current role as Country Manager of ShopStyle.com.au- the Australian arm of the world’s best style-centric search engine. ShopStyle aggregates 400 local and international retail heavyweights such Nordstrom, Saks Fifth Avenue and Selfridges as well as leading pureplay retailers like ASOS, Net-a-Porter and The Iconic.

Check out the incredible speaker line-up to see who will be joining Laura.

Download The Latest Agenda

Main conference day 2

Thursday, March 3rd, 2016

14:40 Panel discussion: How can you engage & re-engage your customers to build a long term relationship & loyalty?

How can product personalization be implemented?
How can you tailor make the customers’ experience to support superior customer engagement?
How to recognize an individual’s shopping habits and tie the customer experience to a specific person
How to use predictive analytics to personalize the web experience

16:10 Interview: How do you evolve from using social media as just an engagement platform to a revenue generator?

How can you use social media to improve your product offering to the market?
How do you bridge social with your loyalty program?
How do you maintain the integrity of your brand on social media?
How do you manage the massive information inflow through social media channels?